Whosoever Press // Book Publishing Companies // How I Cut My Income in Half, and Doubled My Work Load! - [Publishing Companies in Alabama] (2018)

How I Cut My Income In Half and Doubled My Work Load

 Nate Fortner

http://WhosoeverPress.com Publishing Companies in Alabama, One of the greatest decisions I’ve ever made in growing my business was to create a catalog. In 2015, I started a promotional product line here at WhosoeverPress.com My authors were going elsewhere to buy their business cards, bookmarks, flyers, and other marketing material. I saw this as I was losing money. I researched and found a way to provide my authors with a one-stop publishing shop. Publishing, Marketing, Advertising, and Distribution all wrapped up and ready in one place.

The only problem with my current business plan is that I don’t have a store front location for my company. I run my company from my home. Yes, I’m a legal company and I pay taxes, so don’t ask. I do what Uncle Sam requires of me. When I’m not publishing an author, I’m not making money. When I’m not making bank, by the end of the month, I may be at your house looking for food. The point is, not enough people know my company exists. Whether you’re willing to admit it or not, you have the same problem as me.

This is when I decided I would create and distribute a catalog to promote the services that I provide as a company. First, I made sure all my current business clients received a copy of the catalog. Second, I started at one end of town and worked my way to the other end delivering catalogs to every business I passed. Currently, I’m still printing and distributing catalogs. Many businesses I had already been doing business with were shocked when they found out what all I could do to help them.

I take at least two hours per day walking into businesses introducing myself as the owner of WhosoeverPress.com. Before I leave, I give the Owner or Manager a catalog. I also ask them for a business card. When they give me their card, I give them one of mine in return. Many times in the exchange, they are so impressed with the quality that they want to order right then. If they don’t recognize the quality, then I make a last minute pitch before walking out of their store.

Three weeks ago, I delivered thirty catalogs around town within a few hours. Before I even got back to my office to start cold calling, I received a call from the Owner of one of the local Ford Dealerships. He was calling me after looking over my catalog wanting to do business with me. Needless to say, just this week, I picked up a check from the same car lot for over $500.00 on just one deal.

The point here is simple! You need to get in front of people. Introduce yourself, and leave something there for them to review. Put your contact information on it, so they can call you back. Your future success will be dependent on what you've done today! Next weeks deals will be because of what you did this week.

I'm putting a new book together as of this posting. I'm planning to release it April 1st of 2016. I'm going to teach you how to actually take action that will get you results. Don't believe me? I'm doing it everyday! This book will contain 10 never before seen videos that will boost you into a whole new level of success! There will also be over 20 of my top videos included as well. I'm going to be giving you websites, phone numbers, magazines, TV stations, Radio stations and so much unbelievable information! I'm going to be delivering the what you can only call "Success Secrets Revealed."

Want to learn how you too can start making more money? Are you a small business owner or author?

READ THE BOOK "SUCCESS REQUIRES ACTION" by Nate Fortner

Whosoever Press - Publishing Companies in Alabama
P.O. Box 1513
Boaz, AL. 35957
256-706-3315

Coffee Sleeve Marketing - Advertising

Coffee Sleeve Marketing

Nate Fortner



 Put a Little Caffeine in Your Advertising Efforts

 Click Here to Watch Video

The average person will take at least 20 to 30 minutes to drink their morning cup of Joe, so why not put your message directly into their hands?

Literally!

 

http://WhosoeverPress.com Boaz Alabama, Coffee Sleeve Marketing is a great way to provide your customers with information about upcoming sales or provide a coupon. WhosoeverPress.com in Boaz, AL. is a Publishing Company that I own. Not only do we publish writers, but we provide different services to our community as well. One of those services is to our local coffee shop called Jamoka’s Coffee Company. We provide them with their coffee sleeves, and we do it totally free.

So, here’s how it started! As a Publisher working with mainly low-income or never before published authors, I had to develop creative ways for them to promote their books. I was sitting in Jamoka’s Coffee Shop here in Boaz, AL. one day when I noticed their coffee sleeve was think and had a green leaf on it for some reason. I couldn’t for the life of me figure out why they didn’t have their logo on there. In my mind, I thought, “You guys need to be building your brand.” I spoke with the owner that day and asked, “If I could provide you with free coffee sleeves with your logo on the front, would you use them?” She immediately agreed. Now, I just had to figure out how I was going to make it happen.

My original thought was to promote my authors’ new titles on the back, but quickly became so hot among local businesses that they were calling me wanting to advertise on the back of my sleeves too! Needless to say, Jamoka’s Coffee Company has received approximately 30,000 free coffee sleeves this year, saving them some serious cash!

Not only did they start to brand themselves with their logo on every sleeve, but the local economy was boosted as well, by cross-promoting local businesses on their sleeves. Honestly, it’s helped to make my bank account “a latte” happier!  Coffee Sleeve Marketing is a win-win for everyone involved.

Nate Fortner, Owner of WhosoeverPress.com, Author of “BookMarketing in the 21st Century,” and “How to Be a Successful Writer Overnight.”

 

Why not try this in your town? Need to order customized coffee sleeves?

Call 256-706-3315 or VISIT: http://CoffeeSleeveMarketing.com

#Coffeesleeves #Marketing #Business #Entrepreneur

Whosoever Press - Advertising
P.O. Box 1513
Boaz, AL. 35957
256-706-3315
Nate@WhosoeverPress.com
www.WhosoeverPress.com

26 Social Media Platforms You Should Be Using - Publishing Companies in Alabama

26 Social Media Platforms You               Should Be Using

Nate Fortner

 

1.     Facebook

2.     Twitter

3.     LinkedIn

4.     YouTube

5.     Vimeo

6.     Pinterest

7.     Instagram

8.     Blogger

9.     Google Plus

10.  Heaven Up

11.  Tumblr

 

12.  VK

13.  Flickr

14.  Vine

15. Meetup

16. Tagged

17. Ask.fm

18. Meetme

19. Classmates

20.  Xing

21. Renten

22. Snapchat

23. Twoo

24. Yelp.com- Although this isn’t necessarily a social platform, there are currently 139 million active users and 67 million reviews according to incoundboulder.com

25. Reddit

26. Swarm


Whosoever Press - Publishing Companies in Alabama
P.O. Box 1513
Boaz, AL. 35957
256-706-3315
Nate@WhosoeverPress.com
www.WhosoeverPress.com

Starbucks Says "No More Prancing Reindeer on our #RedCup!" - Publishing Companies in Alabama

Starbucks Says “NO More Prancing Reindeer on our #RedCup!”

 Nate Fortner

 

     So, I’m sure by now that you’ve heard all the saga over the Starbucks #redcup. Howard Shultz, Chairman and CEO of Starbucks recently made the decision to not have holiday references on their cups for the Christmas season. Instead, they would go with a simple #redcup. Previous holiday cups portrayed images of prancing reindeer, and other winter characters such as snowmen. It has outraged many of their customers to make such claims that “Starbucks hates Christians,” or that “Starbucks has banned Christmas.” One I even heard was, “Starbucks hates Jesus.” Republican presidential candidate Donald Trump even suggested boycotting Starbucks over the cups. Later, a Starbucks representative stated that they offer a Christmas blend that is available in stores around the world.

     Even though we live in America, and Christmas is a major part of our culture, I find it funny that people would expect a Jewish-owned company to have Jesus printed on their cups. Did Starbucks ever have literal Christmas images displayed on their cups to begin with anyway? Snowmen aren’t symbolic to Christmas. They’re a winter fictional character made popular by Jack Rollins and Steve Nelson in the 1950’s when they wrote “Frosty the Snowman,” and Gene Autry and the Cass Country Boys released it to radio. On the other hand, if you choose not to support the #redcup, one thing’s for sure. Dunkin’ Donuts has risen to the occasion stating that they will gladly continue printing holiday cups. Regardless of what any of us may think, maybe it's just a marketing ploy. This may prove to be a huge money maker for the coffee giant. This is brilliant marketing!

     While the country many be in despair over the #redcup, one thing still holds true here on Sand Mountain. Jamoka’s Coffee Company has been proudly serving our community since 2005. Now with three locations: Boaz, Albertville, and Guntersville. Stop in today and get a latte of holiday drink choices, and remember, #ItsJustACup!

 

Merry Christmas!

Nate Fortner, Owner of WhosoeverPress.com and Author of “Teaching Christians to Pray the Bible Way.”

Whosoever Press - Publishing Companies in Alabama
P.O. Box 1513
Boaz, AL. 35957
256-706-3315
Nate@WhosoeverPress.com
www.WhosoeverPress.com

The Making of a #1 Best Seller

The Making of a #1 Best Seller

Nate Fortner

 

Have you ever wondered how to make your book a #1 Best Seller? The answer is simple, but the process you choose to make it happen may not be so simple. The answer to making any book a #1 Best Seller is to have books flying off of the shelves. Sounds easy enough don’t you think? You must be getting a ton of attention. You need to make sure your book is getting distribution, and then, people must know your book exists.

Writing your book was the easy part. Selling it is the hard part. Make sure to get as much publicity as possible. Learn to become omnipresent, and push for celebrity status in your town. Once you’ve established yourself as a local celebrity, start expanding your reach. If you ever expect your book to take off and be a success, you must get attention.

Marketing is going to require you to be creative. You must stand out, or at least a head taller than everyone else. You need a mob rushing into bookstores nationwide buying your books when they release. You can read any book on marketing and advertising that you want, but I assure you, they will all tell you the same thing. Your message must constantly be in the sight and mind of your target market.

Go ahead and tear down the walls of doubt, and get committed to success! Marketing and promoting your book is like eating. You have to do it every day if you want to gain energy. Pour your heart into it. There is no marketing miracle cure. There is no secret to selling millions of copies instantaneously. You must live to market, and market to win! “Word of Mouth” will never make you a #1 Best Seller! “Word of Mouth” and “Getting Attention” are almost the same, but they’re not. “Word of Mouth” means people are talking about you. “Getting Attention” is putting your message into their face whether they want to see it or not. “Word of Mouth,” can also hurt you. It just takes one bad egg to ruin the bunch. Make sure you are creating the buzz you want people to know about your book. You need to push hard every day!

You must sell people on the idea that your book will solve the problems they are currently facing in their lives, business, etc. It’s time to leave your mark on this planet. Make sure people know who you are, even if it requires you standing on the street with a cardboard sign saying you’ll read for $1.00. You must make a commitment to live a life dedicated to making sure your book sits on every coffee table, is in every doctor’s office, is in every hotel room, and every prisoner has read your book. You want people chanting your name in the streets and from the roof tops. You must be purpose driven!

“May the Lord give you the desire of your heart and make all your plans succeed.”  Psalm 20:3

 

Nate Fortner, Author of, "Book Marketing in the 21st Century," and "How to be a Successful Writer Overnight."

Whosoever Press
P.O. Box 1513
Boaz, AL. 35957
256-706-3315
Nate@WhosoeverPress.com

My Take on Network Marketing

My Take on Network Marketing

Nate Fortner

 

Joining your local Chamber of Commerce is the easiest way to mingle with other business owners in your town and surrounding cities. It may seem like a waste of time, but I assure you, you need to be growing your network of influence. Have plenty of business cards on hand, and make sure you introduce yourself to every single person in the room, giving each of them your card. You may be reading this and saying to yourself, “I’m not a business owner, I’m an author.” As an author, your book is your business, and you must treat it like one if you expect it to grow!

Most Chambers of Commerce have at least one monthly meeting to allow the members to network. Many times, if you’re not a go-getter like me, your business will only be a success because of the people you know. Many times then, it’s still not enough to sustain you. In other words, if you want to survive, find a business clique and get involved. Make sure that when someone needs your product or type of service, you are the first person who comes to mind!

You must learn early on that “No” really means “Yes,” and you must be willing to relentlessly pursue new avenues to create success whether people like you or not. Most people say, “No” simply because they don’t “know” you, or enough about your product to make an informed decision about doing business with you. Get out of obscurity, make sure people know you and your name. Brand yourself with the company you run. You need to follow up with all those “No’s” and hit them over and over until they buy.

According to http://GrantCardone.com

48% of sales people never follow up with a prospect.

25% of sales people make a second contact and stop.

12% of sales people only make three contacts and stop.

Only 10% of sales people make more than three contacts.

2% of sales are made on the first contact.

3% of sales are made on the second contact.

5% of sales are made on the third contact.

10% of sales are made on the fourth contact.

80% of sales are made on the fifth to twelfth contact.

 

It’s important to understand that networking will help you to expand your reach of influence pretty quickly, but you need to stay in touch with people.

For authors, you need to understand these statistics above when you pitch your book(s) to bookstore owners.

Why should we network anyway?

Answer: NOT ENOUGH PEOPLE KNOW WHO YOU ARE!

 

Nate Fortner, Author of "Book Marketing in the 21st Century," and "How to be a Successful Writer Overnight."

Whosoever Press
P.O. Box 1513
Boaz, AL. 35957
256-706-3315
Nate@WhosoeverPress.com

Partnership Marketing

Partnership Marketing

Nate Fortner

 

What is Partnership Marketing? Here’s my personal definition: “The act of directing ones clients to another’s business for commerce.” In Boaz, AL. where I live, I run a Publishing Company called WhosoeverPress.com. Not only do we Publish books, but we have our very own Promotional Product Line. We provide everything our authors will need to promote their books. This also provides another stream of income for my company. Yes, we provide our promotional products for anyone to purchase, not just our authors. Call my office right now, and I’ll make you look so great on paper, people will want to purchase you promo flyers!

I have another side to my company as well, in which we sell advertisements to local businesses. I created a solution for a local company in need of a product, by actually providing the product for them totally free. I can’t even tell you how much money I’ve saved this company. Tons! How did I provide it to them free of charge you’re wondering? I sold advertisements that I literally printed on the product. When Company A uses the product, Company B gets their advertisement into circulation. Thousands and thousands of people see their advertisement guaranteed! What happened behind the scenes was I worked out an agreement with Company A, that if I provided their product for them for free, they would get their logo on the front, and other businesses could advertise on the back. Company A originally didn’t even have their own logo on the product. Company A agreed, and I started selling advertisements. Company A moves 500 to 750 products in our community of approximately 10,000 people every single week. Company A gets a huge amount of foot traffic from surrounding towns as well, so Company A never runs out of new customers. I have businesses constantly calling me wanting to advertise! In my opinion, this is a lot easier than going out trying to sell the ads, and the product is literally placed into the hands of Company A’s customers. Now Company B has mini billboards walking around all over town!

The key to making this an even bigger success is when I sell advertisements to Company B, they place an exclusive offer in their ad. They push their customers to Company A to buy Company A’s product in exchange for a coupon to get their own product at a cheaper rate. This is a tremendous way to grow local businesses, especially in a small town! This in a nutshell is cross-promotion between businesses. Let me say this as well, Company A sells a high dollar product that everyone wants every single day! Minimum wage workers save their money to buy this product, and the wealthy are here 2 or 3 times per day. When Company B advertises on this product that I provide for Company A, Company B is getting their product pitched, not only to the lower class, but to the upper class as well!

I saw a creative angle in which I could provide for Company A, while helping Company B, and my bank account started smiling even more!

In this life, you will be remembered for one of two things, the problems you created, and the problems you solved. Be a Problem Solver!

 

“You need massive attention everywhere, not a massive billboard somewhere!”

                                                                                    Nate Fortner

 

Nate Fortner, Author of, “Book Marketing in the 21^st Century,” and “How to be a Successful Writer Overnight.”

Whosoever Press
P.O. Box 1513
Boaz, AL. 35957
256-706-3315
Nate@WhosoeverPress.com

Adjusting the Price of Your Book

Adjusting the Price of Your Book

Nate Fortner

 

The more you promote your book, regardless of your genre, the more the book will sell. The awesome thing is for those authors who have multiple books. As one book picks up momentum, your other books will start selling more as well. Even if you focus on pushing one book, and dump tons of money on advertising, your other books will begin to sell.

The #1 reason why your books aren’t selling is simply because people don’t know who you are. You must demand attention if you want your books to sell. Make it your daily goal to introduce yourself to ten or more new people. Give them a business card, and ask to do business with them in the future. If you need business cards, visit WhosoeverPress.com or call 256-706-3315.

Another valuable tip is to price your book higher than you originally thought. For example, a Paperback book of 250 pages needs to be priced for at least $20.00. If it’s a 250 page Hardback book, you need to price it at least $25.00 to $30.00. You have to start showing people that your work is valuable, and that price they pay for the book is not just a cost, but an investment in their lives.

Another reason to set a higher MSRP is because bookstores will want between 40% - 60% off of this price. You will end up losing what little bit of royalty you deserve from the sale. Push like freakin crazy so your books will get the attention they deserve!

 

Nate Fortner, author of, "Book Marketing in the 21st Century".

Whosoever Press
P.O. Box 1513
Boaz, AL. 35957
256-706-3315
Nate@WhosoeverPress.com

Balloon Marketing

Balloon Marketing

Nate Fortner

 



 

Blow up some balloons with helium and give them away to the kids at fairs, festivals, and so on. Put your logo and website/ phone # on the balloon. Kids gets a free balloon, and you get a walking billboard!

 

1.      Tie balloons around car antennas in parking lots.

2.      Tie balloons on a stake and pound them into the ground in the median, so people driving by in town will see your message.

3.      Go business to business giving away a free balloon. This works great if you can get a group of two or three really excited teenage girls. People will gladly accept the balloons, and check out your website. This works miracles for those businesses who have their so-called no soliciting rules.

4.      If you have a physical storefront location, tie balloons all over the front of your store.

5.      Start a free balloon giveaway for kids one day a week. Kids will be begging their parents to go get a free balloon each week.

6.      Fill 1,000’s of balloons with helium, tie a promo product to the end of the string. Then let em fly baby! What goes up, must come down at some point. Print your message on the balloon, and some instructions on the promo product. Also, stuff a flyer into the balloon promoting your book! Someone will eventually find your balloon!

 

NEED CUSTOMIZED BALLOONS PRINTED?

Call my office! 256-706-3315 or Email us at: Nate@WhosoeverPress.com

 

Nate Fortner, Author of “Book Marketing in the 21stCentury”

Whosoever Press
P.O. Box 1513
Boaz, AL. 35957
256-706-3315
Nate@WhosoeverPress.com
 

"You" In the News!

Credibility is important, especially when no one knows who you are! As you create content, and you become more in demand as a valuable person, you will get more media exposure. The best way to get in the news is to create the news you want people to know! This is a very powerful concept if you learn to make it work for you. Learn to write Press Release, and submit them to your local News Papers. All they can do is say now they're not going to run your story. Keep going though, and try to tie it in with something current to increase your chances of being printed. You can also submit your release online for free to: http://PRLog.org

 

The key is to capitalize on that exposure! Do a Google search on your name monthly, searching for new content about you that the media is printing. I've found multiple web links where I've been mentioned  that I didn't even know existed. Create a page on your website titled, "YOUR NAME in the News." Add links on this page to every News Paper Article, TV Show, Radio Interview, Blog Mention, or anything that promotes you! Make sure when people visit your site, they are bombarded with the message of who you are! See how I did it at: http://NateFortner.com

 

When you write new blogs, or post anything online, make sure you add links inside your posts. Push people to your content! Push people to you TV Interviews, and Articles. Show them that you're the person for the job! As Grant Cardone says, "Obscurity is your biggest problem!"

"Quality content in the hands of your prospects produces sales!"

 

~Nate Fortner

 

 

Whosoever Press

P.O. Box 1513

Boaz, AL. 35957

256-706-3315

Nate@WhosoeverPress.com

www.WhosoeverPress.com

Invest In A Sure Thing!

The best way to invest is in yourself! You can throw money in multiple different directions, with no real expectation of results. When I invest my money, I invest in myself or one of my companies. I'm a sure thing! You're a sure thing! I know I'm going to keep pushing until I make it! I can't put that much faith in anyone else unless I've got enough bank to take the risk.

How To Invest In Yourself.

1. Read Books - At least an hour before bed each night.
2. Buy Audio Books - Play these in the car during your daily commute.
3. Promo Products - Give these away, and earn free walking billboards all over town.
4. Watch YouTube Videos -  Drown yourself in every video related to your product/ Success.
5. Attend Conferences and put into action what you learn.
6. Get on GrantCardone.com and commit to Success in the 10th degree!

"Success is within the realm of possibility for those not afraid to chase their dreams."

        
                                    

 

                                                                      ~Nate Fortner

 

 

Whosoever Press

P.O. Box 1513

Boaz, AL. 35957

256-706-3315

Nate@WhosoeverPress.com

www.WhosoeverPress.com

How Can I Make More Money?

As an author, I want to sell more books. I want my fans to read what I write. I want my books to be popular and become Best-Sellers. As a Singer, I want to write songs that people will want to sing along with. I want to turn on the radio and hear myself singing. I want to be a success in the music world. As a Publisher, I want everyone I publish to be successful! I want them out doing what they love, and getting paid! The one thing that we all face, is the fact that most of us lack the money it takes to be able to give up our day job. The question we all want an answer to is: How do we get more sales?

You can pay for advertisements and TV commercials. You could also drop a couple thousand dollars and advertise in your favorite magazine. The possibilities are endless to the amount of ways you could choose to throw your money away. I've been running my company WhosoeverPress.com for three years totally debt free, and paid very little in advertising dollars. I admit, I'm at a point where if I expect to grow, I'm going to have to fork out some money to promote, but the point is, I made it three years debt free, no advertising budget, and started out with no money! Yeah, I've heard the old quote as well. "It takes money to make money!" Honestly, that's a load of bull! All you need is an idea to make money!

I started my second business about 2 years into my first business. The first year, I had the idea, and I sold a local business owner on the idea. I would provide for them a need that they were already paying for, and I would give it to them for free! They loved my idea! Yes, the first year was a rough start up since I was doing it debt free, and with no advertising dollars, but I did it! This 2015 year is the second year I've been running this business, and I've provided this product for the local business totally free all year long! I can't even begin to tell you how much money I've saved this local business. Not only did this idea of mine save this company money, I made money, and other businesses all over town made money off of my idea. I did it all debt free with no advertising budget.

Again, all you need to make money is an idea!

 HOW DID I DO IT?

Of course, social media played a major roll in my success. On the other hand, my first paying job actually came through a free advertising platform here in my local town. I placed a free ad in a local sales magazine. Taking the time to do this make me $600.00 on my first phone call. Yes, I had to work hard to up hold my end of the deal, but I did it well. As this author grew in success and fame, many newspaper articles were written about his book, and guess who receive free publicity? That's right. www.WhosoeverPress.com!

I've heard it said many times that most new start up companies fail within their first three years. I've beat the statistics! It has not been easy though. Don't quit your day job until you're making enough money to supplement your income. You will probably make mistakes along the way as well, but as long as you earn from your mistakes, these will serve as building blocks for you.

HOW DO YOU MEASURE SUCCESS?

We all measure success differently, but the one thing we all want is more sales. The answer is not simple. It's not easy, and it won't happen overnight. However, if you work hard, you can achieve success. To be completely honest with you, you need to become Omnipresent! You need to be everywhere at the same time. You need to be on every social media platform you can find, and working it hard. I’ve heard some people say it’s better to only be on 1 or 2 social media platforms and run them well, rather than being on 12 and running them all poorly. While I agree with that knowledge, that is an excuse to fail! Take at least one day a week to schedule your posts on Facebook. Create multiple pages on Facebook, and schedule your posts. Go to www.Tweetdeck.com and start scheduling your weekly posts for Twitter. Twitter is a very powerful platform for getting your content in front of your potential customers. Possibly even someone who would be interested in buying your product or service. Do some research and start using #Hashtags if you aren’t already. Since I started using #Hashtags on Twitter, I have gotten tons more response from my posts.

To Sum it all up, you need to be creating news every day. Don’t wait to be discovered because that will probably never happen. You must put yourself in front of those that you want to know you exist. You need to be blogging, creating YouTube videos, on every stinkin Social Media Platform you can find! If you spend money an advertising, test the waters, and spend your dollar wisely! One thing that I have personally had great success with is YouTube ads. When You Tube plays my video as an ad before another video. You can literally pin point your video ad to a geographical location on the earth, and YouTube will make it happen for you. I’m not exaggerating when I say this at all, but every time I have ever run a major campaign on YouTube, I’ve always had someone message me, call me, text me, or something to tell me they saw my video ad. You must be creating content and getting some publicity if you expect people to know who you are.

It may seem like a stretch, but reach out to your local newspaper, and ask if you write a column each week on your topic. A little hint: Most local papers have an opinions section. You can write an Opinion article and submit it for review. Just be sure to add your Signature. Not your name, but your name, website, author of “Your Book Title” etc…

Start Making Some Noise! Start Making Some More Money!

Whosoever Press
P.O. Box 1513
Boaz, AL. 35957
256-706-3315
Nate@WhosoeverPress.com
www.WhosoeverPress.com

Creating Quality Do-It-Yourself Marketing Content

 

 

 

 

 

Let's get personal.  I'm the owner of WhosoeverPress.com. I've been running my company since August of 2012. Yes, we're a new company, but most new companies that are bound to fail, do so within the first three years. We've beat the statistics! Do we have it all figured out? Not exactly! We've published approximately 10 authors, and we're still growing. Like all new start-ups, we have faced our fair share of obstacles,but we're making it happen. From what I can see taking place in the lives of authors everywhere, unless you have a ton of money to advertise, then books aren't flying off the shelves. Okay, well we could always buy some cheap books on Marketing, and take the "Do-It-Yourself" route. Seriously? If you have tried this, then you have already realized there's not very may good books out there! Most of the Marketing & Promotion books that I've read are all basic beginner's guides that offer little to no real help. Honestly, most of it is just fluff! If I'm going to do it myself, I want to buy a book that contains addresses, phone numbers, personal contacts, emails, and explanations on how to do it step-by-step. It's easy to Publish a Kindle, and offer it for $0.99. You may even sale a ton of copies, but guess what? Once the bad reviews start rolling in, then your hot book that sold 10 copies dies completely. Well, I'm currently working on a Kindle book that I'm going to make available in 2016 that will contain real information that will help authors on a low budget make a big impact. Although, it may not be what you want to hear right now, but it is so very true. Content is king! Let me help you better understand this concept. For example, say you're an author who writes about such a small niche, that there are only 100 authors total writing about this subject matter. Your marketing program is not to squash the competition, but rather to lead the competition. Be the top expert in your niche. No, you may not be the smartest on the subject, but if you are pumping out tons of content, then guess who is going to be seen? Exactly! You! If there are 100 authors in the same niche, and 50 are blogging, and 50 aren't, guess who is going to get more attention? Exactly! The 50% who are blogging. Now, let's say 40% of the 50% are also posting YouTube videos. Then, only 10% of the 40% are writing Press Releases each week and submitting them to Newspapers and magazines. Let's say you are in the top 5% because you do all the above, but in addition, you also call bookstores each week introducing yourself to the owners asking to do a book signing at their store. Out of all these groups of people, who do you think will move more books? Wrong!

 

It doesn't neccessarily matter who is doing more here and there. If you want to be successful, you must gain attention! That means constantly producing quality content. One video, one Press Release, one book, or one book signing will not Produce results! Sorry, but it won't work! Now, look at it like this: Out of 100 People trying to promote their book, you need to stand out, but how? Again, it's all about content! Blogging is FREE! No, it may not produce the results you want at first, but here's the thing. Each time you post a blog, when you insert your key words for SEO (Search Engine Optimization), this blog will eventually be tagged to your name and the subjest you're writing about online. So, to better explain this, go to: www.Google.com and type your name into the search bar. This is an easy way to see what's floating around about you online. Each time you post a blog, and use good key words and phrases, your blog posts will start showing up. Okay, so now, you want to tag your blogs with the subject you're writing about, so when people seach that subject online, your blog postings start showing up! It truly works if you do it properly. Like I mentioned earlier though, you can just publish one post or one video. You need to flood the internet with quality content on the subject you write about. Also, on your website, place links to your blog posts on the internet. Don't forget to put links in your blog posts pushing people to your website. Links are very important to get people going where you want them to go. Go to: www.YouTube.com and type in the subject you write about, and see what comes up. You need to be producig videos and tagging them appropriately to get them showing up when people are searching for your type of content.

 

The whole point of this post is to:

 

#1 Create Quality Content

#2 Train Others

#3 Push People to My Website where they can purchase my book 

#4 Get my name out there

#5 I could continue on & on

 

Here's a few tips:

1. Start Blogging for free at: http://www.Blogger.com You may also choose to use: http://www.WordPress.com

2. Start posting videos now at: http://www.YouTube.com  You may also choose to use: http://www.Vemio.com

3. Learn what keywords & Key Phrases are by searching "Key words and Key Phrases" on http://www.YouTube.com  

4. Are you a Christian writer? Post videos on: http://www.GodTube.com

5. Search Google for: "Local Newspapers" Get the address and stop by. Take your book with you. Walk in and ask to speak with a Reporter. Tell them you want to speak with someone about doing a Press Release. If they have a free reporter, they'll do a free interview on the spot.

 

These tips are not fluff, and they will truly help to start pushing you in the right direction!

 


I challenge you to start creating some serious content, and start driving people to your website!    

Need a Publisher? Visit: http://www.WhosoeverPress.com

 

At: http://www.WhosoeverPress.com be sure to visit The Author Zone and get tons of free ideas and articles! Do you have tips and ideas that have proven helpful to you? Submit them to: Nate@WhosoeverPress.com

 

 

Whosoever Press

P.O. Box 1513

Boaz, AL. 35957

256-706-3315

Nate@WhosoeverPress.com

www.WhosoeverPress.com